PF+A Architecture
PF+Awesome
Project overview
PF+A Architecture asked us to design a digital experience that would give prospective clients a sense of what it feels like to work with them while showcasing the quality of their work. The result is a website that adapts to every visitor, offering a fresh experience each time they return. Recognised by Communication Arts as a Webpick, the project reflects both PF+A’s ethos and the strength of our teams' collaboration.
Project details
The design approach was inspired by PF+A’s use of raw materials, translated into a stripped-back digital environment built on white space, exposed grids and a restrained palette accented with brand orange. Randomised elements, from images to scrolling line animations, create variety and surprise. Sometimes they align neatly; at other times, they introduce subtle chaos. This ensures the site feels alive and continues to engage users across repeat visits.
