PottingShed
Where There's a Wim There's a Way
29 January 2013
While over in London recently TPS headed along to the Design Museum where the new Wim Crouwel exhibition has recently opened.
Wim is without doubt one of the most influential graphic designer ever, with a career that has spanned generations and influenced all of them immeasurably.
This exhibition, spanning over 60 years, covers Crouwelʼs rigorous design approach and key moments in his career including his work for design practice ʻTotal Designʼ, the identity for the Stedelijk Museum, Amsterdam, as well as his iconic poster, print, typography and lesser known exhibition design.
The exhibition also highlights Crouwelʼs rigorous design approach exploring his innovative use of grid-based layouts and typographic systems to produce consistently striking asymmetric visuals. If you are over in London make sure you take a look (it's on until 3rd July), it is truly breathtaking and utterly humbling.
If you can't get there here are a few pics.
Testimonials
"Potting Shed took the time to understand the product and our purpose and created a clean, fun and fresh look which our clients comment on regularly. They then took the brand and product to the next level for us by creating our product video and website, and the storyboard and visual process that the team created really brought it to life."
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Jenny Winspear
COO Anova
"We worked alongside Potting Shed to create an identity that embodies who we are, and why we do what we do. These projects have contributed to a more connected team who believe in our organisation at a deep level. When your people believe in what you do and take ownership over their culture and workplace, growth is the natural outcome."
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Jim Gilligan
CEO Carey Group
"Potting Shed responded quickly and sensitively to our brief, helping us find a tone of voice we're genuinely proud of. Their promptness and understanding made a real difference – 10/10 for quality, service, and value."
Jay Goss
Bank Aston