
PottingShed
Trainers for Trains
18 January 2018

The future of fashion is here. Forget annual public transport tickets, buy trainers instead, for year long city travel.
Adidas have teamed up with the BVG public transport system in Berlin to release a trainer/ticket combo like never before. The U-Bahn patterned kicks will give you free travel on buses, trams and ferries around the city until the end of 2018 - simply by wearing them.
When annual travel tickets cost upwards of €700, €180 trainers that do the same thing are a no-brainer.
That's one way for Berliner Verkehrsbetriebe to celebrate their 90th.

Testimonials
"Potting Shed took the time to understand the product and our purpose and created a clean, fun and fresh look which our clients comment on regularly. They then took the brand and product to the next level for us by creating our product video and website, and the storyboard and visual process that the team created really brought it to life."

Jenny Winspear
COO Anova
"We worked alongside Potting Shed to create an identity that embodies who we are, and why we do what we do. These projects have contributed to a more connected team who believe in our organisation at a deep level. When your people believe in what you do and take ownership over their culture and workplace, growth is the natural outcome."

Jim Gilligan
CEO Carey Group
"Potting Shed responded quickly and sensitively to our brief, helping us find a tone of voice we're genuinely proud of. Their promptness and understanding made a real difference – 10/10 for quality, service, and value."

Jay Goss
Bank Aston
