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PottingShed

PottingShed

Run of the Mill

28 January 2013

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Run of the Mill

We recently won a competition through our most popular printer Dayfold, on behalf of the paper giants GF Smith.

Regular orders of any papers from the GF Smith range qualified you into a draw, and The Potting Shed along with 7 other design agencies were lucky enough to be picked from the hat.

We set off from Euston last thursday morning up to the Lake District. First stop was the James Cropper paper mill which produces 90% of GF Smith's paper range. We were taken round the 46 acre plot on a tour to see how paper was made. The machinery, man power and true northern spirit to create quite a simple yet significant and profound result was incredibly humbling. We send off our artwork to printers and receive the finished product, whether business cards, brochures or event invites without due consideration to the processes involved in the paper making.

The other quite intriguing aspect of the tour was that for all the procedures, paper (with regards to GF Smith) is still simply wood and water, I expected a plethora of chemicals and toxins to be added to create finishes and effects.

GF Smith and Dayfold also treated us all to a night in the beautiful lake-side hotel and spa, Old Macdonald. A stunning boat trip on Lake Windermere rounded off a super relaxing and educational trip. Many thanks to GF Smith and Dayfold.

Testimonials

     "Potting Shed took the time to understand the product and our purpose and created a clean, fun and fresh look which our clients comment on regularly. They then took the brand and product to the next level for us by creating our product video and website, and the storyboard and visual process that the team created really brought it to life."

Jenny Winspear

Jenny Winspear

COO Anova

     "We worked alongside Potting Shed to create an identity that embodies who we are, and why we do what we do. These projects have contributed to a more connected team who believe in our organisation at a deep level. When your people believe in what you do and take ownership over their culture and workplace, growth is the natural outcome."

Jim Gilligan

Jim Gilligan

CEO Carey Group

    "Potting Shed responded quickly and sensitively to our brief, helping us find a tone of voice we're genuinely proud of. Their promptness and understanding made a real difference – 10/10 for quality, service, and value."

Jay Goss

Jay Goss

Bank Aston

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