PottingShed
Innovest - Investing in change
4 May 2016
It's always an enjoyable process designing brands for companies with truly inspirational offerings and Innovest Advisory is definitely one such company.
Founded and managed by Justin Sykes it is a boutique consultancy company which works at the nexus between innovation and social impact. Founded in 2015, it links socially minded investors with impact investment opportunities worldwide.
In other words investors working for mutually beneficial results with investee's such as United Nations specialised agencies, charities, social enterprises and local financial institutions in developing countries.
The brand had to speak of the coming together of a number of elements to create something more dynamic and more complex, in this case the eight symbols converge to form the starburst or sun reflecting positivity and the inception of a new entity or opportunity.
Testimonials
"Potting Shed took the time to understand the product and our purpose and created a clean, fun and fresh look which our clients comment on regularly. They then took the brand and product to the next level for us by creating our product video and website, and the storyboard and visual process that the team created really brought it to life."
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Jenny Winspear
COO Anova
"We worked alongside Potting Shed to create an identity that embodies who we are, and why we do what we do. These projects have contributed to a more connected team who believe in our organisation at a deep level. When your people believe in what you do and take ownership over their culture and workplace, growth is the natural outcome."
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Jim Gilligan
CEO Carey Group
"Potting Shed responded quickly and sensitively to our brief, helping us find a tone of voice we're genuinely proud of. Their promptness and understanding made a real difference – 10/10 for quality, service, and value."
Jay Goss
Bank Aston