PottingShed
Birth of a Brand
29 January 2013
The Guernsey Event Company are putting on a show. A Child and Baby show in November this year to be precise. A first for Guernsey, the Show targets the young family market of the Island and will be held at good old Beausie.
The Guernsey Child & Baby Exhibition will bring together all that is relevant to raising a family in the island today. Designed for the 0 to 11 year old market, the show features child and baby products, sports, activities, education and childcare.
The Guernsey Event Company approached us to conceive the brand and develop it throughout all aspects of the promotional material / website and display graphics. Playfulness, education, vibrancy and aspiration drove the creative thrust of this brand.
With 10 Potting Shed sprogs (and one more on the way!) our mind sets were appropriately adjusted for this project.
Testimonials
"Potting Shed took the time to understand the product and our purpose and created a clean, fun and fresh look which our clients comment on regularly. They then took the brand and product to the next level for us by creating our product video and website, and the storyboard and visual process that the team created really brought it to life."
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Jenny Winspear
COO Anova
"We worked alongside Potting Shed to create an identity that embodies who we are, and why we do what we do. These projects have contributed to a more connected team who believe in our organisation at a deep level. When your people believe in what you do and take ownership over their culture and workplace, growth is the natural outcome."
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Jim Gilligan
CEO Carey Group
"Potting Shed responded quickly and sensitively to our brief, helping us find a tone of voice we're genuinely proud of. Their promptness and understanding made a real difference – 10/10 for quality, service, and value."
Jay Goss
Bank Aston